Who we are
Tracee ("Tracee", "we", "us") runs traceeai.com and the Tracee app, a workspace where marketing teams and their AI agents plan, publish and measure social posts and campaigns, and match CRM contacts to the post or campaign that brought them in.
This policy covers the website, the app, the Tracee browser extension and the Tracee MCP server. Questions about it go to support@traceeai.com.
What we collect
- Account details: your name, email address and profile picture, and the workspaces you belong to.
- What you put into Tracee: posts, drafts, comments, images and videos, brand profile and rules, workflows, memories you ask Tracee to keep, and messages to the Tracey assistant.
- Data from accounts you connect: reporting from ad platforms (spend, impressions, clicks, reported conversions), contacts, lifecycle stages and source fields from your CRM, and posts, comments and messages from the social accounts you connect. We read only what a feature needs.
- Access tokens for connected accounts, stored encrypted, so Tracee can act on your instructions.
- Usage and audit records: which person or agent did what and when, sign-in events, and error logs.
- Billing details: the plan you are on and your billing status. Card details are handled by our payment provider and never reach our servers.
How we use it
- To run the service: publish and schedule your posts, sync your connected accounts, attribute contacts to posts and campaigns, and show you your results.
- To run the AI features you use: drafting posts, generating images and video, triaging your inbox, and answering in the Tracey assistant.
- To keep the service secure, prevent abuse, and fix problems.
- To contact you about your account, billing, and changes to the service.
We do not sell your personal information, and we do not use your content or the data from your connected accounts for advertising.
AI processing
When you use an AI feature, the content it needs (for example your brand profile and the draft you are working on) is sent to the model provider that serves that request, through our AI gateway. We use these providers only to produce the output you asked for, and we do not use your content to train AI models.
AI agents you connect over MCP (such as Claude or ChatGPT) receive the data you let them read. What those apps do with it is governed by their own terms.
Data from Google
Tracee's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. We use Google data (such as Google Ads reporting and YouTube channel access) only to provide the features you turned on, we do not transfer it except as needed to provide those features, for security, or as required by law, and we do not use it for advertising or to train AI models.
Who helps us run Tracee
We share data with service providers only as needed to run Tracee, under agreements that require them to protect it:
- Railway: hosting and database.
- Cloudflare: domain, DNS and network.
- Clerk: sign-in and account management.
- Composio and Upload-Post: connections to the apps and social networks you link, and publishing to them.
- OpenRouter: access to the AI models behind Tracee's AI features.
- Firecrawl: reading the public web pages you ask Tracee to read, such as your website for your brand profile.
- Resend: account and notification emails.
- Creem: payments, as our merchant of record.
We may also disclose information if the law requires it, to protect the rights and safety of our users or the public, or as part of a merger or sale of the business, in which case this policy continues to apply.
How long we keep it
We keep your data while your account or workspace is active. When you delete a workspace or ask us to delete your account, we delete its data within 30 days, except records we must keep for legal, tax or security reasons. Disconnecting an account stops further syncing and removes its access token.
Security
Data travels over encrypted connections and access tokens are stored encrypted. Access to production systems is limited to the people who need it. No system is perfectly secure; if a breach affects your data, we will tell you as the law requires.
Your rights and choices
Depending on where you live, you may have the right to access, correct, export or delete your personal information, and to object to or restrict how we use it. Write to support@traceeai.com and we will answer within 30 days. You can also disconnect any connected account, and remove Tracee's access from the other service's own settings, at any time.
If you are in the European Economic Area or the United Kingdom, we process your data to perform our contract with you, and for our legitimate interest in keeping the service secure and improving it. You may complain to your local data protection authority.
International transfers
Our service providers may process data in the United States and other countries. Where the law requires it, these transfers are covered by appropriate safeguards such as Standard Contractual Clauses.
Children
Tracee is a tool for businesses and is not meant for anyone under 16. We do not knowingly collect information from children.
Changes to this policy
If we change this policy, we will update the date at the top of this page, and tell you by email or in the app before a significant change takes effect.